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Performance PartnerA Performance Partner is responsible for creating the conditions that enable your managers and leaders to solve the real problems on their plate.A dedicated 10X expert who embeds into your business and is accountable for whether your managers actually execute. Not a trainer who turns up and leaves: someone your people know by name and can pick up the phone to.See full explanation of a Performance Partner

Danny Leeds

I embed inside organisations to help managers solve their hardest business problems. Through engineered execution, strategic insight, and real-world experience from boardroom to rugby pitch, I turn leadership teams into performance engines, with development happening as a natural by-product.

Years experience
12+

Years experience

Managers supported
500+

Managers supported

Organisations
50+

Organisations

Danny Leeds
My style is energetic, human, and rooted in real-world experience. I create learning environments that are psychologically safe but rich in challenge, spaces where leaders feel supported to stretch, reflect, and grow.
Danny Leeds

How Danny helps

Real problems solved. Development as the by-product.

01

Business Performance Transformation

From problems to results

I embed inside organisations to help managers identify and solve their most critical business challenges. Development happens naturally as a by-product of tackling real problems together.

  • Problems identified and solved
  • Measurable business impact
  • Leadership capability as a by-product
02

Culture That Delivers

From dysfunction to execution

I work alongside teams to surface the culture problems blocking performance, then engineer the accountability systems that make action unavoidable.

  • Execution-ready culture
  • Visible behaviour change
  • Sustainable performance improvement
03

Execution That Sticks

From intention to action

I engineer execution systems that turn strategic intent into reality. No more training that dies on Monday, just sustained action and measurable progress.

  • Commitment follow-through
  • Reduced escalation
  • Lasting behaviour change

Career

The journey behind the practice.

  1. Present

    Performance Partner

    10X Managers

    Embedding with organisations to solve their hardest business problems through engineered execution.

  2. 2020-2023

    Head of Business Transformation

    National Childcare Provider

    Led large-scale strategic initiatives reshaping operations and culture.

  3. 2018-2020

    Leadership & Management Trainer

    Apprenticeship Sector

    Guided emerging leaders through complex organisational challenges.

  4. 2015-2018

    Consultancy Founder

    Leadership Development Firms

    Built and led firms focused on succession planning and organisational effectiveness.

Credentials

Qualified to hold the standard.

CMI Level 7 Strategic Leadership and Management

Professional Qualification

Level 5 Coaching Professional

Coaching Certification

IBM Design Thinking Practitioner

Innovation Methodology

Level 5 Diploma in Education and Training

Teaching Qualification

European Mentoring and Coaching Council (EMCC)

Professional Membership

The Institute of Leadership (IoL)

Professional Membership

Let's discuss embedding a Performance Partner into your organisation.